Morning Educational Sessions


LEARNING EXPERIENCES    KNOWLEDGE LABS

Learning Experiences are in West Tower/Regency Ballroom with breakfast service outside of Regency A/B or breakfast seating in the Hong Kong room.

LEARNING EXPERIENCES: Select One (8:30 – 10:00 a.m.)

CEO/CFO Breakfast: Building Communications to Avoid Risk (Columbus K/L)
Effective C-suite communication is essential for the success of any organization. And when it comes to avoiding risk, it’s critical. Hear firsthand how to improve communications, enhance teamwork and build trust in order to avoid common legal risks facing associations today, including fines, increased liability, tax issues and more. Designed specifically and exclusively for CEOs and CFOs, panel members will share their legal and financial perspectives on what it takes to create a successful CEO/CFO partnership. Bring your stories and your questions.

Presenters:

  • Paula Cozzi Goedert, Partner, Barnes & Thornburg LLP
  • Rose Doherty, CPA, Legacy Professionals

Moderator:

  • Oliver P. Yandle, CAE, Executive Vice President, Commercial Law League

Copyright and Intellectual Property Law for Your Publications (Wrigley Room)
Who owns that photo, anyway? Do I need permission to publish a link? Explore copyright law as it pertains to the world of association publishing and media. A legal expert in copyright and intellectual property will discuss copyright law, agreements with freelancers, what constitutes fair use and rules governing works made for hire. Bring your questions to ensure that your print and electronic publications are following current copyright legislation.

Presenter:

  • Michael R. Graif, Partner, Curtis, Mallet-Prevost, Colt & Mosle LLP
This session is supported by Association Media Publishing.

Engage Members Using Online Technologies (Acapulco Room)
This session will explore the numerous ways that associations are engaging members and enhancing community in the constantly shifting Web 2.0 environment. From open platforms to closed proprietary networks, learn how to leverage technology to deliver member value. Because there are myriad choices, the Internet can seem overwhelming and hard to navigate. This session will help you find your way.

Presenter:

  • Reggie Henry, Chief Technology Officer, ASAE & The Center

Ensuring Successful International Meetings (Columbian Room)
There’s no doubt about it: International meetings pose unique challenges for the associations that host them. Language barriers and anticipating long-distance needs are just a few of the many problems global meeting planners face. This session will help you solve common conundrums by taking the fear and guesswork out of planning international meetings. Hear lessons learned from association and meeting professionals, who will share unique insights and answer valuable questions in order to help you explore a wide range of cultural and travel-related issues that could make or break your meeting, including shipping, customs, taxes and more. In addition, learn how to avoid the most common pitfalls of planning international meetings. This session is ideal for directors and staff who plan global meetings beyond the borders of the United States. Bring your questions!

Presenters:

  • Jacqualine Price Osafo, Director of Membership Services, American Society for Gastrointestinal Endoscopy
  • Sandy Reynolds, CMP, President, Meetings & Events USA
  • Sara Haukap, Convention Manager, SmithBucklin 

Moderator:

  • Teresa Matamoros, CMP, Deputy Director, Midwest Mexico Tourism Board

The session is supported by the Mexico Tourism Board.

How to Develop a Social Networking Strategy (Toronto Room)
Hear examples of how associations have developed social networking strategies. What were the steps that the associations took to develop the strategies and who was involved. Bring your questions and discover how to get a social networking strategy off the ground that engages all of your members. In addition, you will hear interesting examples of how specific social media was used to promote advocacy, meetings and more.

Presenter:

  • Stuart K. Meyer, Marketing & Membership Officer, Social Frequency

Moderator:

  • Jennifer Jones, Marketing & Communications Manager, International Association of Lighting Designers and Holiday Showcase Program Advisory Group Chair 2009

Legal Considerations for Meetings & Events (Water Tower Room)

Whether you are an association, corporate or independent meeting planner, this session will provide an overview of the legal issues that you should know about, and an update on latest developments. Whether you are a veteran or new to the game, this session also will give you a better understanding of contracts, attrition, cancellation, music licensing, raffles, liability and other important topics that impact your work as a meeting planner.

Presenter:

  • Kimberly A. Pendo, Partner, Neal Gerber & Eisenberg

This session is supported by the Hawaii Convention Center.

Make the Most of Your Membership (Gold Coast Room)

Take advantage of the resources and benefits available to you as a member of Association Forum. If you are not a member, come and hear what you are missing. Come strengthen or explore association management as a career. Learn about Association Forum resources, networking and volunteer opportunities; ask questions; and meet association professionals and executives, as well as hospitality and business service supplier partners. Together, we are Forum. (FREE)

Presenter: Jetaun Mallett, CAE, Director of Membership, Association Forum of Chicagoland

KNOWLEDGE LABS: Select One:(10:00 - 10:30 a.m.) FREE (Regency A/B)

  • Event Management Solutions: Join the conversation and explore how total event management packages can extend the life of your show by months. Presented by Map Your Show.
  • How to Improve Laptop Security: Join the conversation on wireless security and pick up resources on biometrics and disk encryption. Presented by Dean Comber, Director, IT, Association Forum.
  • Maximizing LinkedIn: Join the conversation on LinkedIn and learn how to use it to take your networking to the next level. Presented by Jeff Willinger.
  • Mobile Devices and Design for the Web - Join the conversation on emerging mobile device (iPhone, BlackBerry, Windows Mobile and more) technologies and learn how to support this rapidly growing segment of mobile Web users. Presented by Results Direct.
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